Welcome to Jo Divine

In 2007, Jo Divine's founders, Samantha and Paul, found that most sex toys and lubes were not skin-safe and created Jo Divine - a store that only sells skin-safe products, allowing you to shop in confidence. They've been discreetly shipping sex toys ever since.

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Fun Factory Sundaze
Fleshlight Quickshot Boost
Doppio 2 Couples Vibrator With Remote
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Top Categories
New Products
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
Touch Wand
£39.99

Touch Wand

Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
Sportsheets Snake Bite Crop
£7.99
£17.99

Sportsheets Snake Bite Crop

Sportsheets Noir Crystal Crop
Sportsheets Noir Crystal Crop
£12.99
£17.99

Sportsheets Noir Crystal Crop

Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
Sportsheets Beginners Soft Cuffs
£11.99
£19.99

Sportsheets Beginners Soft Cuffs

Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
Sportsheets Saffron Flogger
£16.99
£29.99

Sportsheets Saffron Flogger

Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
Sportsheets Saffron Ping Pong Paddle
£24.99

Sportsheets Saffron Ping Pong Paddle

Best Sellers
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
SUTIL Luxe
£15.99

SUTIL Luxe

LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2 - Purple
LELO Sona 2 - Cerise
LELO Sona 2 - Black
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2
LELO Sona 2 - Purple
LELO Sona 2 - Cerise
LELO Sona 2 - Black
£98.99

LELO Sona 2

Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant - 50ml
Yes Organic Water Based Lubricant - 100ml
Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant
Yes Organic Water Based Lubricant - 50ml
Yes Organic Water Based Lubricant - 100ml
£7.99

Yes Organic Water Based Lubricant

SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
SUTIL Rich
£16.99

SUTIL Rich

Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser - 100ml
Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser
Yes VM Vaginal Moisturiser - 100ml
£11.99

Yes VM Vaginal Moisturiser

Jo Divine IMMY
Rocks Off Slinky Pinky
Jo Divine IMMY
Jo Divine IMMY
Jo Divine IMMY
Jo Divine IMMY
Rocks Off Slinky Pinky
Jo Divine IMMY
Jo Divine IMMY
Jo Divine IMMY
£23.99

Jo Divine IMMY

Sex, Myths and the Menopause

In May 2021, Samantha was interviewed by Davina McCall as part of the Channel 4 "Sex, Myths and the Menopause" programme. This lead to us helping thousands more people enjoy sex more, whatever their age, something we did before the programme and continue to do to this day.

You can read more about the TV programme and find out where to watch it here.

The products featured in the programme are below.

The Gamechange LELO Sona 2
The Blog

We have over 400 articles in our blog - a small selection are below. Click here to access all the articles.

Boundaries & Consent: ‘is this really what you want?’

Boundaries and Consent: ‘is this really what you want?’

Sean Wright, Nov 10, 2023

In your relationship, do you say "yes" when you mean no? Read how having strong boundaries allows you more confidence in your intimacy and sensuality.

SUTIL Lubricants

SUTIL Lubricants

Staff, Nov 10, 2023

SUTIL is the best water based sexual lubricant you can use, it's longer lasting, feels natural, not intrusive and is made from botanical and organic ingredients that are so beneficial to your intimate health and pleasure

One Last Kiss

One Last Kiss

Elly Jones, Aug 05, 2022

Jo struggles with Mr Divine but cannot let Sophia go, she needs to see her one last time. “I couldn’t let that be our last kiss” I declared when I finally let her go. I’ll make it work. I can make this work”

My First Time Using A Strap-On

My First Time Using A Strap-On

Fido, Feb 21, 2022

Curious about using a strap-on? Then you'll enjoy this first time experience of using a strap -on.